Question of the day
2026-09-08
What is an earnout, why is it used in PE deals, and what are the classic problems with it?
Answer it out loud first — like you would in the room. Then check yourself:
Reveal the model answer
Model answer
An earnout defers part of the purchase price, payable only if the business hits agreed post-close targets (revenue, EBITDA, milestones) over a set period. It's used to bridge a valuation gap — the seller believes the hockey stick, the buyer doesn't — so the seller gets paid for performance if it materializes; it also retains and motivates founder-sellers who stay on. Classic problems
- measurement disputes — EBITDA is manipulable, so the definition, accounting policies, and buyer's post-close conduct (cost allocations, integration) all become fight material
- misaligned incentives — the seller optimizes the earnout metric short-term while the buyer runs the business long-term
- integration handcuffs — buyers may covenant to run the business 'consistent with past practice,' delaying synergies. From the buyer's math: an earnout is contingent consideration — model it as an additional use of funds in the year it's likely paid, funded from FCF or equity, and haircut returns accordingly.
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