Brain Teasers & Mental Math
Estimate the total addressable market (TAM) for ride-sharing in a major US city like New York.
Model answer
Bottom-up. NYC ~8.5M people; assume ~2M are regular ride-share users. Average ~3 rides/week → ~6M rides/week → ~300M rides/year. Average fare ~$20 → ~$6B/year gross bookings for the city. To get the…
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